Ursa Major is the largest constellation visible on a clear night sky in Vermont and is the inspiration behind a new line of men’s skin care products. Latin for “The Great Bear” the company incorporated it into its logo and from it have coined the term ‘living major’ – the idea of living a modest and healthy full life. This ethos has translated into their line of products. Their first being the Stellar Shaving Cream, which consists of 98.7% natural and organic ingredients. Aloe, birch and sunflower along with a blend of premium essential oils like organic grand fir, vetiver, and organic ginger make for an aromatic and pleasing shave. Three other additional products from the line will arrive in the spring which consists of a face cleanser, skin toner and face lotion.