Several months back, The Scout was invited to tour the By loft in Soho and to document the annual transformation that occurs right before ICFF. By New York is part of Piero Lissoni’s design empire which include Boffi, Living Divani and Porro, high end and high design kitchens, bathrooms, and furniture that most of us only dream of utilizing. Have a look as Shawn Kelly, By’s showroom manager, takes us through the process of re-outfitting this beautiful space.